Ski Alta when and where you want. The Gold Card is your resort charging card and provides 50% off Alta Ski Area lift ticket window prices. Skip the ticket office and also enjoy unlimited access to the Sunnyside lift from 3–4:30pm daily, all season long.

The Alta Gold Card Includes:

50% off all Alta Ski Area lift ticket window rates—from Late-Afternoon to Full-Day Beginner Area to Full-Day Adult
- Your Alta Gold Card is tied to a credit card and will be billed 50% of the window rate when you pass through the gates
Unlimited access to the Sunnyside lift from 3–4:30pm daily, all season long
The Alta Gold Card can be used for on-mountain charging at Alta Ski Area restaurants and Alta Ski Shop locations

Not applicable towards multi-day products or the Alta-Bird upgrade. Upgrade for Snowbird needs to be purchased at an Alta ticket window; this is NOT a direct-to-lift option at Snowbird.

Alta Gold Card Parking Benefit: Gold Card passholders receive a parking code that can be used to book two (2) active, free parking reservations—based on availability.

Valid Friday–Sunday & Holiday Periods
Based on availability
Parking codes can be reused to make parking reservations throughout the season once the 8am reservation date and time have passed
To keep the free reservations, you must use your Gold Card to ski any of our five main chairlifts: Collins, Sugarloaf, Sunnyside, Supreme or Wildcat, between 9:15am–1pm on the day of your reservation
Your Gold Card will be billed for a parking reservation if you do not use your Gold Card while skiing Alta's lifts during your parking reservation period

Parking changes for the 2026–27 season: Based on feedback from our skiers, we are implementing changes to our parking reservation system by capping the number of active paid reservations per account and increasing enforcement of no-shows.

A maximum of four (4) active—free and paid—reservations per account at any time
Missed a parking reservation? The first no-show is a warning. After that, a $100 fee applies for each no-show

Credit Card Billing Info: Daily usage will be billed to the credit card used to pay for this online purchase. Please review Terms and Conditions for more information. To have daily usage billed to a different credit card, please update your card information online or come into the Season Pass Office to update. If purchasing multiple cards, all cards' daily usage will be billed to the credit card used for this online purchase. Please consider splitting into multiple orders to have daily usage billed to separate credit cards.

On-Mountain Charging: The Adult Gold Card is tied to your credit card and can be used at Alf's Restaurant, Watson Shelter, Albion Grill, Alf Engen Ski School & all Alta Ski Shop locations. On-mountain charging may take up to 24 hours to process after pass pickup.

Refund Policy: Alta has a no refund policy except for season-ending injuries and illnesses. Refunds must be received before closing day of the current ski season. To request a form, please email info@alta.com.

Not valid with any other offer, discount, coupon or promotion. NON-TRANSFERABLE

Lift Tickets

2026–27 lift ticket options

Prepaid Multi Day Products

Pay-As-You-Ski

Sunnyside At 3 Season Pass